Good Space

Sailors home & Park
106 George St, the rocks

April - june 2021

A CELEBRATION OF THE BEST OF LIFE

Over two exceptional months, the GOOD SPACE Pop Up Festival in The Rocks injected a potent, vital dose of revolutionary arts, music, ideas, performance, engagement and sustainability into a culturally parched, post-lockdown Sydney.
GOOD SPACE was a dream come true that exceeded all expectations, providing a proven proof of concept that delivered revitalisation, strengthening, rejuvenation and economic benefits to the Art, Music, Culture, Environment, Hospitality, Community, Tourism and Services sectors.

Completely re-imaging and transforming the derelict historically listed Sailors Home and adjoining Park in The Rocks, into a non-traditional Art Gallery, Music, Performance and Party Venue, Astisian and Eco Shop, Talks and Workshop Space, Bar and Secret Garden mixed in one GOOD SPACE.

GOOD SPACE housed up to 550 happy peeps at a time and more than 7000 over the 2 month period, throughout a lovely park overlooking the harbour and multiple floors and many unique spaces of the iconic rundown labyrinthian building. There was truly no other place like GOOD SPACE.

roles

Managing/Creative Director
Stakeholder, Production, Promotion & Design Manager
Curator, Artist, Musician, Designer

Achievements

With a $600 promotion budget for a 3-month campaign, I utilised a unique organic grassroots campaign to attract over 300,000 online engagements with 7,000 people attending in person and back into the City

More than 75% of the visitors came from outside the Sydney metropolitan area

More than 5,000 people joined the mailing list or followed on social media

More than 65k online shares, reactions and clicks

The majority of events sold out with waitlists of up to 300 people

Boosted wellness and happiness, and strengthened social connections and community engagement

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Provided a home, support, audience and platform for more than 30 events, workshops, talks and other activities, featuring more than 250 creatives, environmentalists and provided them with a desperately needed space and income through a pandemic.

Connected and strengthened bonds between a diverse range of stakeholders in the arts, cultural, environmental, hospitality, Government and community sectors, enabling future collaborations and opportunities to continue.

Allowed artists to thrive in the wake of an emerging new era of Sydney’s cultural economy, and provided a new feature point for visitors to come to the city.

Enabled hundreds of new connections and collaborations to be formed across the community of volunteers, crews, artists, performers and technical crew – and now, these interactions are thriving and taking shape in the re-birth of the creative, cultural and hospitality sectors.

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